VERTEX/studio

The phone rings out. The chair sits empty. We fix both.

If you run a clinic, salon or shop, you already know the leaks: the line nobody picks up, the patient who never shows, the till that does not match the shelf. We make software that books the chair, takes the payment and answers in English and Urdu. If you need something that does not exist yet, senior people build it with you — not a junior bench.

VERTEX/studio

(WORK)

Phone support that answers in English and Urdu

Built a phone assistant that takes routine inbound calls, books the calendar and passes hard questions to a person.

Category:
VERTEX/voice
Result:
More customers kept coming back after the phones stopped going unanswered.

PRODUCT UI PLACEHOLDER

VERTEX/voice

Product UI placeholder — voice agent call view still needed from founder.

(WORK)

Clinic software that cuts missed appointments

Put WhatsApp booking reminders and digital dental charts into the clinic workflow.

Category:
VERTEX/care
Result:
Patients actually show up.

PRODUCT UI PLACEHOLDER

VERTEX/care

Product UI placeholder — dental chart and booking calendar still needed from founder.

(WORK)

Spice Hut — till, app and loyalty in one place

Built the checkout system and a customer app so orders, payments and rewards run together.

Category:
VERTEX/commerce
Client:
Spice Hut
Result:
More of the same customers came back to buy again.

PRODUCT UI PLACEHOLDER

VERTEX/commerce

Product UI placeholder — restaurant till and order ticket still needed from founder.

(ABOUT US)

Missed calls, empty chairs, stock that does not match. We build the software that stops that, from Islamabad.

VERTEX/studio is based in Islamabad, Pakistan. We build software for the people who run the floor — clinics, salons, restaurants and shops — and we hire out a senior team when you need something that does not exist yet.

We keep product and custom work under one roof on purpose. The people who build dental management, restaurant checkout and voice agents hit the same problems you hit: busy staff, missed calls, records in three places, stock that does not match the shelf.

You will not get a junior team assembling someone else’s plan. Senior people design it, write it, test it and stay on after launch. We aim for software that is clear, fast and usable on a phone.

(MEET US)

The people accountable for the work.

SYED M. HAMZA SULTAN, Founder and CEO

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SYED M. HAMZA SULTAN

Founder and CEO

Sets company direction, product strategy and client partnerships across VERTEX Products and VERTEX Services.

Muhammad Shahzaib, Co-founder and COO

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Muhammad Shahzaib

Co-founder and COO

Runs delivery, staffing and how work gets out the door.

VERTEX/products

Software you can start using. Built for the people who run the floor.

VERTEX/care

Dental management

Clinic operators. Dental first.

Bookings, WhatsApp reminders, dental charts, treatment plans and billing in one place.

Fewer empty chairs. Staff who are not fighting a spreadsheet.

Also in VERTEX/care: salon and spa booking, staff rotas and commission tracking. Skin and medical clinics — records, consent forms and multi-doctor calendars.

Book a Care demo

VERTEX/commerce

Restaurant management

Restaurant and retail operators.

Checkout that still takes payment if the internet drops, then syncs when it is back. Orders, stock, reorder alerts and the back office in one suite.

The till, the floor and the stockroom agreeing with each other.

Also in VERTEX/commerce: catalogue and content pages if you run more than a till.

Book a Commerce demo

VERTEX/voice

AI voice agents

Anyone whose phone and inbox are the bottleneck — clinics, shops, support teams.

A phone assistant that answers in English and Urdu, books the calendar during the call and hands tricky issues to a person. Chat on your site, WhatsApp and Instagram trained on your own PDFs and pages. After the call, you get a written record and a flag when someone is upset or ready to buy.

The line is answered at 2am.

Book a Voice demo

VERTEX/services

Need something that does not exist yet? We build it with you.

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  1. Websites and web software

    Custom sites and internal tools that stay fast as you grow. Customer portals, operations dashboards, the public site — built so your team can actually use them.

    Talk to our team about web
  2. iPhone and Android apps

    Apps for customers or for staff in the field. They keep working when the signal drops. We handle the build and the store submission.

    Talk to our team about mobile
  3. AI that sits inside your existing work

    Assistants and automations trained on your documents and processes — not a generic chatbot dropped on the homepage. A person can still take over.

    Talk to our team about AI
  4. Product design

    Research, interface design and a design system your engineers can actually ship. Prototypes you can click before you spend on development.

    Talk to our team about design

Senior people lead the work. You get weekly walkthroughs of what shipped — not a black box at the end of the month.

(HOW WE WORK)

Four steps. You will always know what happens next.

(HOW WE WORK)

We lock the brief

We sit with you, write down what success looks like and agree the scope before anyone designs a screen.

(HOW WE WORK)

We design for a phone first

You get something you can tap through. We fix the flow before we spend on the full build.

(HOW WE WORK)

Senior people build and test it

The same people you met write the software and check it. Nothing is thrown over a wall to a junior bench.

(HOW WE WORK)

We launch and stay

We put it live, watch it and remain on support. You are not left with a login and a PDF.

(CONTACT)

Tell us what you need.

A senior person replies within 24 business hours.

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What do you need?